Transcreation Services

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At the crossroads of translation and copywriting, transcreation goes beyond simple language translation. Want to add a creative spin to your global content? Transcreation is what you need. We adapt your message, so it resonates with your target audience. Get the best of both worlds with Pangea Global!

Storytellers and creative copywriters at heart, our native linguists, have the knowledge and hands-on experience in various industries, including yours. Ready to rediscover yourself in 75+ languages?

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Creative translation at work

What is transcreation, exactly? Nuanced contexts require more than a direct translation. A creative twist jazzes up your marketing content, giving it the personality it needs. That’s transcreation right there. As its name suggests, it’s the recreation of your message so that it makes sense to your target audience – culturally and linguistically.

Faithful to your brand

We give your blogs, website, mobile apps, games, and social media messages the spice and colour to shine in the target language of your choice. But there’s one more thing we do: we always ensure the newly created message is on-point and on-brand.

Our process. Your way.

Still lost in translation? If you’re here, you’re as good as found. Transcreation is a creative process. That’s why we involve you every step of the way in our creative process. From the moment we receive your material to the final stages of revision, our project managers will keep you in the loop, so you don’t get overwhelmed. With us, sign-off is a breeze.

High Quality

We are committed to delivering excellence with every piece of content we transcreate. We focus on You, Your brand, and Your message. We add a pinch of creativity, language and industry knowledge to all that, and the result can only be of high quality as you deserve.

Global Brand Awareness

We ensure that the new content offers your international audience a meaningful experience in a way that inspires, captivates, and makes them crave for more. That’s how transcreation works. We can make it work for you, too. In the best way possible.

Seamless experience

To make your life (and ours) easier, we use API integrations that communicate directly with your CMS, enabling quick and easy content implementation as we go along. Why make things complicated when we can make them efficient?

Management & QA

The transcreation process involves multiple steps and submission of several options before we – you and us – decide on the final version. Your dedicated project manager will ensure the project is on track and is consistent with your terminology, style, and tone of voice – every step of the way.

Frequently Asked Questions & Answers

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Transcreation Services

Why is transcreation important?

Transcreation is important because it helps convey a nuanced message faithfully to resonate with the local audience. Transcreation helps you create meaningful experiences for your local users with any type of content.

Is transcreation a form of creative translation?

Yes, transcreation involves more creativity compared with standard translation. It is generally required with blog articles, media placements, press releases, mixing laser focus with figures of speech.

What type of projects require transcreation?

Transcreation is required with marketing deliverables websites, blog posts, social media, email marketing, PR, SEO, ASO, mobile app content localization, and literary texts.

Is transcreation better than translation?

Transcreation and translation are different services whose goals are different. Translation aims to convey the message of the source-language text while remaining faithful to its form. In contrast, transcreation is primarily concerned with conveying the message of the source-language text, irrespective of its form in the target language. That’s why it is generally characterized as “creative translation”.

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Our Languages

Arabic (Saudi Arabia)

English (Philippines)

English (United Kingdom)

English (United States)

English (New Zealand)

Italian (Switzerland)

Montenegrin (Cyrillic)

Portuguese (Portugal)

Spanish (Latin America)

Spanish (Puerto Rico)

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